Our cunningly good® approach…
Volpa’s Solution
One of the first objectives was to design PADS an eye-catching new logo to help raise awareness of the charity. We used a paw print as the focal point, as this is instantly recognisable and relatable to what the charity cares for – dogs.
Volpa has used PADS new shiny brand to develop a range of marketing and promotional collateral, including flyers, stationery, donation tins, and signage for use at fundraising events. Each year we also design a dog-themed Christmas card, that PADS sell to raise much-needed funds.

Cunningly Good Results