OUR CLIENT

The Angus Hotel is a family run hotel situated at the “Gateway to Glenshee” in Blairgowrie, one of Perthshire’s largest towns. The location offers a fantastic base for visitors walking the Cateran Trail, ski-ing at Glenshee, golfing on the many splendid local courses or exploring the beautiful surrounding area.

Quality entertainment is a speciality of the hotel, which holds regular tribute evenings and party nights. The facilities are also popular with locals, who enjoy the Bay Tree Restaurant, Leisure Club and Vital Health and Beauty Spa.

THE VOLPA SOLUTION

The Angus Hotel is one of our long-term clients who have chosen to engage Volpa as their outsourced marketing department.

With a dedicated account manager who knows the hotel industry well and access to all the skills that our team can offer, Volpa provides The Angus Hotel with a diverse range of services to meet their business goals. These include full marketing planning and delivery, design and print, website building and maintenance as well as social media support. In addition to the hotel’s regular marketing activity, recent projects undertaken by the team have included a redesign of the Angus Hotel website and creation of branding for the hotel’s Cateran Tours.

OUR CUNNINGLY GOOD RESULTS

The Angus Hotel website was redesigned to make the site more user-friendly, with fresh images and a clear “call to action” on each page. Improved navigation makes the site easy for customers to book with the hotel, and simple for the client to update as required. The Cateran Tours logo was reproduced across a range of digital and print media to promote the hotel’s own tours of the local area, including a specially designed magnetic roundel for use as bus livery.