Why Living Wage Accreditation is Important

It's just one week to go until Living Wage Week begins. We're still firmly in the throes of a post-brexit-vote economy, and it's literally only 9 weeks (and two paydays) until Christmas. Now anyone who's ever met me will tell you I'm a…

Should your business be a Social Butterfly?

Long gone are the days where business owners would ask us the question "should we be on Facebook?" Most businesses now take it as read that social media is how the world communicates and know they need to be at the party if they are going…

An Inconvenient Truth

I've been listening to a local debate about the "state" of our high street for many, many months now. Years in fact. It all came to a head recently with the particularly sad closure of the town's only independent department store. A store…

You're One in a Million

You're one in a million, or so the song goes. Special, unique, something to be treasured. Not quite the case if you one in a million customers, however. I made the grave mistake of installing an Apple upgrade too early last week. By too…

Don't Forget the Process

Consistency is everything in business, or so we're told. You want your brand experience to be consistent, then make sure everyone's doing the same thing, saying the same thing, being the same thing. At least, that's the way we're led to…

Design Grants Available

No such thing as a free picnic? Well, perhaps there is. Scottish Enterprise have recently launched their Scottish Enterprise By Design grant which can enable businesses to tap into support of up £5000 towards design for your business. Scottish…

Why your PR Activity Should not just Focus on Print

The day most of knew was coming, has undoubtedly arrived. The annual Ofcom study is reported to suggest that only 31 per cent of the general population read a printed newspaper now to stay informed, making it officially the least popular…

Comparing Notes

Running a business can be a funny old job. In many respects you are surrounded by people with ideas and opinions on how it should be done, in other respects you are completely and totally alone: the final decision rests with you, always. Over…

What the Humble Jigsaw can teach you about your Business

I'm just back from holiday and it was, for me, an unusually relaxing excursion owing largely to the bout of food poisoning I contracted, rather unfortunately, on day one. Settling down for a lot of rest, plenty of water and some good old fashioned…

You's to Blame?

It's not a typo. One of the advantages of living in Scotland is the grammatical ability to pluralise the word "you" into You's to address a group of strangers. It's fun. And that magical ability was put to good effect this week when, upon…

That Brand? It's Mine. No, really, it is.

I was reminded this week that, when it comes to brand protection, the majority of business owners actually know very little about their legal rights and that (probably thanks to the internet) a lot of misconceptions about copyrights and trademarks…

It's the End of the (Media) World as We Know It

.....And I feel fine. Actually, that's not quite true. I feel a bit sad, in fact. I had a business meeting on Thursday afternoon. Nothing out of the ordinary about that. The company I was meeting with was founded in 2010. It's five years…

Facebook Has Grown Up, Now You Must Too

The day we all knew was coming, has finally arrived. The wild, wild west is no longer. The gold rush is done. After whittling and whittling away at our organic advantage over the last few years, Facebook has finally flipped the switch and…

The Dog's Business: Down Time

This time of year is, traditionally, a very quiet time for a lot of businesses. While consumers reign in spending after Christmas, and as credit card bills land on door mats across the country, shops struggle to get people willingly parting…

Are you being Served?

I once wrote a blog about the remarkable challenges that can face consumers buying online, comparing the purchase of sausages (surprisingly easy) to the purchase of a PC (strangely not as easy) and suggesting that it should really have been…

The Dog's Business: Never Give Up

Tenacity is one quality which I firmly believe both dogs and entrepreneurs share in abundance. I'm lucky enough to have two rescue dogs, both with very different (and slightly mysterious) starts in life. Molly was found starved and abandoned…

The Dog's Business: A Different Direction

We decided to walk the same way, a different way, today. You'd think we'd re-discovered the world. All we did was go on the walk backwards (not literally, technically speaking: in reverse) but it was a whole new game. Trees look different…

The Dog's Business: Get There First

Our dogs get along nicely, but there's no mistaking their competitive instinct when it comes to one important thing: sticks. You can be walking along nicely, enjoying the scenery when WHAM! a stick appears. Not just any stick. THE stick.…

The Dog's Business: Inspiration from Man's Best Friend

It's a new year and I felt like a bit of a new writing challenge. So here it is. I have two dogs and a small business based in Perth, Scotland. Running a business is hard. There's no doubt about that. And nowadays it's harder than…

7 Habits of Highly Successful Marketers

It's the season for resolve. In fact it's all around us. But the odds of these resolutions becoming nothing but pipe dreams by the time we reach the end of January, let alone the end of the year, are high. The reason? Fairly simple, it takes…